Our story

Hello! We're dreamie - a Korean jewelry & accessories shop in the heart of Helsinki 🎀 🇫🇮

Dreamie was born from a love for dainty, feminine jewelry and hair accessories—pieces that add a touch of beauty to everyday life. As a child, I was always fascinated by how my mom styled my hair with different accessories, sparking a lifelong appreciation for the little details that make an outfit feel special.

When I moved to Finland, I struggled to find jewelry and hairpieces that matched the delicate, girly, and elegant Korean aesthetic I adored. That passion, combined with my deep love for Korean style, led me to create dreamie in 2022. But dreamie became more than just a shop—it became a source of hope and joy during one of the most challenging times of my life, as I faced a serious health issue. Searching for and curating lovely pieces to bring to Helsinki gave me something to hold onto, something to dream about.

The name Dreamie holds a special meaning for me—it reflects my spirit as a dreamer, someone who believes in their dreams and works to make them real. For a long time, I dreamed of having my own shop. At first, I balanced dreamie as a side project while working full-time as a product designer. But in late 2024, I took the leap, leaving my job to fully dedicate myself to dreamie. And just like that, my dream came true—I opened dreamie’s first official store in the heart of Helsinki.

But the dream doesn’t stop here. I’m still dreaming bigger, hoping to bring even more joy, beauty, and positivity to dreamie and all of you who support it.

Thank you for being part of this journey. I hope dreamie brings you as much happiness as it has brought me. 💕

-Huong 💓